Luxury market driving Los Cabos region’s growth

Grand Velas Los Cabos

As Los Cabos continues to grow as a luxury destination, its tourism offerings are expanding beyond the traditional locales of Cabo San Lucas and San Jose del Cabo. From the coasts of the Pacific to the beaches of East Cape, the Baja Peninsula is in rapid development mode to support the increase in luxury arrivals.

Rodrigo Esponda, managing director of the Los Cabos Tourism Board, said that international arrivals were up in Los Cabos for the first six months of 2019: 4% in overall international arrivals and 17% in international private jet arrivals. According to Esponda, the luxury market has been the driving factor in the growth of these outlying areas around Los Cabos, as well as traditional Los Cabos.

While most everyone is familiar with the Golden Corridor, the Pacific side of the destination is slowly starting to be tapped. More than 1,500 hotel rooms will come online within the next three years, and the recently built toll road provides easier access from the SJD airport to downtown Cabo San Lucas, a 20-minute drive.

The news is out on Nobu Hotel Los Cabos, which made its grand debut in April, as well as the Hard Rock Hotel Los Cabos, which also recently opened. In 2021, St. Regis Los Cabos will open its doors with a 120-room luxury beachfront hotel and 60 residences within the Quivira Los Cabos development.

Grand Solmar at Rancho San Lucas opened its first phase in January 2018 and later this year will bring a new Greg Norman 18-hole golf course, a Mexican Village shopping center and entertainment center, Norman Estate residences and more.

On the other side of the peninsula, both Ritz-Carlton Reserve Zadun and Four Seasons will open on Nov. 1.


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